better page ranking in search engines such
as google, inbound and outbound traffic
are an important area. You can register
with sites such as Linkmarket.net, Linkalizer.com,
Linkexchange.com and exchange links between
the sites to increase your page ranking.
Please check out the about sites as well
as their services so that you can develop
an opinion as to which service you would
like in the site.
The link exchange links can be placed in
a separate page dedicated to the same, so
that they do not hamper the design and content
in the site. Another effective measure is
the banner exchange schemes, but they will
force you to sport banners of other sites
in your web pages.